Sell on Amazon SG from India
ASEAN entry point. Smaller TAM but premium English-first audience. Strong for skincare, wellness, kitchen.
Fees breakdown
What Amazon SG actually charges sellers, by line item.
Referral fee: 6–15% by category.
FBA: SGD 4.50+ per unit.
GST: 9% (effective Jan 2024). Required GST registration above SGD 1M turnover, or voluntary registration earlier.
Account requirements
What an Indian brand needs in place before applying.
Foreign entity acceptable (US LLC, Indian company, etc.).
GST registration for resident businesses above SGD 1M. Foreign sellers covered by Amazon OVR.
Singapore-shipping freight setup.
Key gotchas
The things that catch every first-time seller. We fix them at set-up.
- Smaller catalog, premium audience
Volume is 5–10% of Amazon US. The audience pays more per unit but is unforgiving on quality — single bad reviews can stall a SKU.
Prohibited or restricted categories
Amazon SG doesn’t allow or heavily restricts these.
From our Insights
Long-form playbooks for Amazon SG.
- Amazon Global Selling Fees from India: Full 2026 Breakdown
Every fee Amazon Global Selling charges Indian sellers: referral, FBA, storage, professional plan, ads, and the hidden costs nobody warns you about.
Read playbook → - How to Sell on Amazon USA from India: A 2026 Step-by-Step Guide
The 8-step playbook Indian D2C brands use to launch on Amazon USA through Amazon Global Selling. Entities, paperwork, listings, freight, ads — what to do, in what order, in what timeline.
Read playbook →
Plan your launch on Amazon SG.
We’ve listed hundreds of SKUs across Amazon SG from India. Free 30-minute call to map your timeline, costs, and the realistic first 90 days.