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Sell on Amazon AU from India

Australia. Niche categories thrive. Slower growth than US/UK but high margin and limited Indian-brand competition.

Fees breakdown

What Amazon AU actually charges sellers, by line item.

Referral fee: 6–15% by category.

FBA: AUD 3.50–10+ per unit.

GST: 10%. Mandatory ABN if turnover > AUD 75,000.

Account requirements

What an Indian brand needs in place before applying.

ABN (Australian Business Number) for sellers above the GST threshold.

Australian electrical safety compliance for affected categories.

Key gotchas

The things that catch every first-time seller. We fix them at set-up.

  • Quarantine + biosecurity

    Australian Border Force is the strictest in the Amazon footprint for biosecurity. Wooden packaging, organic residues, food products — declare everything.

Prohibited or restricted categories

Amazon AU doesn’t allow or heavily restricts these.

Biosecurity-restricted items (food, plants, seeds)Therapeutic goods without TGA registration

From our Insights

Long-form playbooks for Amazon AU.

Plan your launch on Amazon AU.

We’ve listed hundreds of SKUs across Amazon AU from India. Free 30-minute call to map your timeline, costs, and the realistic first 90 days.